The latest ACSI (The American Customer Satisfaction Index) results are in. Overall, hotels are really pleasing guests with a 2.7 percent jump from the prior year. This year’s score was 77, the highest score since the index started back in 1994. Hilton is on top for the fourth straight year with a score of 80. Starwood increased 2.6 percent to leapfrog Marriott with a score of 79. Marriott dropped 1.3 percent and is now in third place. Here are the complete results:
1. Hilton, score of 80, no change from last year
2. Starwood, score of 79, up 2.6
3. Marriott, score of 79, down 1.3
4. Hyatt, score of 77, down 2.5
5. All Others, score of 77, up 4.1
6. InterContinental, score of 76, down 2.6
7. Best Western, score of 76, no change
8. Choice, score of 74, no change
9. Wyndham, score of 73, up 4.3